CRM & ERP systems

Clay and ServiceNow integration

Q: Why is Albato the best alternative to Zapier for integrating Clay and ServiceNow?

Albato is the best alternative to Zapier because it’s about 30% cheaper, making it perfect for small businesses, startups, and entrepreneurs who want to save money on automation tools. Unlike other automation platforms, Albato has preserved its original no-code approach, so you don’t need any technical skills to set up automations between Clay and ServiceNow. It’s super easy to use, and you can create powerful workflows without the hassle.What really sets Albato apart is its excellent customer support — you get real people helping you, no matter which plan you’re on. So if you're looking for a more affordable, user-friendly solution for integrating Clay and ServiceNow, Albato is the way to go!

Build smart, no-code workflows with Clay and ServiceNow using triggers, actions, and AI logic—automate any process in minutes.

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no time limits on the free plan

no credit card required

Clear pricing with no hidden fees

Efficient transaction management = lower costs

Move your historical data in just a few clicks

Talk to support that actually helps—fast

Trusted by 10,000+ teams around the world

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Super easy platform for automations. It's very easy to use. UX and UI is clean and not confusing as other similar apps.

David K.

Triggers and actions for ServiceNow and Clay integration

In Clay and ServiceNow integration triggers start workflows when something happens, while actions make changes in response.

Triggers 3

Get Data from Clay

Triggers

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New Record

Triggers

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Update Record

Triggers

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Actions 5

Send a Webhook to Clay

Actions

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Create record

Actions

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Custom API request

Actions

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What users say about Albato

Great Zapier Alternative. Albato has great potential and offers an incredibly generous deal right now.

Verified user

G2 reviews

A good alternative to zapier, make and IFTT. I like the prices they are really cheap compared to the other companies. The support team and the documentation is on point. The UI and the automations possible are what I love most about Albato.

Rida Z.

G2 reviews

Super easy platform for automations. It's very easy to use. UX and UI is clean and not confusing as other similar apps.

David K.

G2 reviews

A tool which is best fit for Automation newbie! The integration of Slack and Calendly has been a game-changer for our team, allowing us to efficiently close more deals.

Keith T.

G2 reviews

How to Connect Clay to ServiceNow

Create powerful Clay integration with ServiceNow in just a few simple steps.

STEP 1

Connect Clay to ServiceNow

Log in to Albato, select Clay and ServiceNow, and follow the quick setup steps—no coding required. Integrate Clay with ServiceNow with just a few clicks!

STEP 2

Build a workflow for your Clay and ServiceNow integration

Define what should happen in one app when something changes in the other. Create a seamless workflow that runs on autopilot.

Trigger

Actions

STEP 3

Map your data

Pick the fields you want to transfer between Clay and ServiceNow. Customize the data flow to match your process.

Synс data

Launch your integration!

Start your FREE 7-day trial to activate the Clay + ServiceNow integration and access all premium features.

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Integrate Clay with ServiceNow to make your business processes more efficient and easier to manage. This integration helps you automatically sync customer data, stay on top of your sales pipeline, and track key activities in real time—cutting down on manual work and reducing the chance of errors. With Clay and ServiceNow working together, your teams stay connected across departments, and updates show up instantly in both tools. Whether you're following up on leads, sending invoices, or supporting customers, this integration keeps your workflow simple and organized. Get more done with the seamless connection between Clay and ServiceNow.

ServiceNow integration with Clay

Clay

Enhance your contact management and data workflow with Clay integration via Albato, connecting you to over 1,000 popular applications. Clay is a relationship management platform that helps businesses organize contacts, track interactions, and build meaningful connections. With Albato, you can automate the process of Get Data from Clay and send data to Clay using Send a Webhook to Clay. Integrate Clay with your CRM, email tools, and project management platforms to streamline your business relationships and improve team collaboration. Simplify your contact management and strengthen your networking with Clay integration via Albato.

ServiceNow

Improve IT service management with ServiceNow integration via Albato, connecting you to over 1,000+ popular applications. Automate workflows triggered by new or updated records, effortlessly create, update, and find records using ServiceNow’s API. Integrate with IT support tools, CRM systems, and project management platforms to enhance workflow automation. Optimize IT operations with ServiceNow integration and Albato.

Learn how to connect ServiceNow to Clay

5 min. read

How to Connect Clay to Albato

By connecting Clay and Albato, you can easily automate outreach workflows and optimize your team's performance. Follow the steps below to link Clay to Albato and set up your automation.

2 min. read

How to connect ServiceNow with 800+ apps: Complete Guide to ServiceNow integrations | 2025

Discover how to seamlessly integrate ServiceNow with Albato to automate your business processes, enhance productivity, and enable real-time data synchronization. This comprehensive guide covers everything from basic setup to advanced workflows, helping you maximize the potential of your ServiceNow integration.

Frequently asked questions about Clay and ServiceNow Integration

Why is Albato the best alternative to Zapier for integrating Clay and ServiceNow?

Albato is the best alternative to Zapier because it’s about 30% cheaper, making it perfect for small businesses, startups, and entrepreneurs who want to save money on automation tools. Unlike other automation platforms, Albato has preserved its original no-code approach, so you don’t need any technical skills to set up automations between Clay and ServiceNow. It’s super easy to use, and you can create powerful workflows without the hassle.

What really sets Albato apart is its excellent customer support — you get real people helping you, no matter which plan you’re on. So if you're looking for a more affordable, user-friendly solution for integrating Clay and ServiceNow, Albato is the way to go!

Does Clay integrate with ServiceNow on the free plan?

Yes, you can integrate Clay with ServiceNow using Albato's free plan. Upon registration, you receive a 7-day trial with full access to all features, allowing you to set up and test your ServiceNow and Clay integration without limitations. After the trial, the free plan provides 100 transactions and up to 5 active automations, enabling you to maintain your Clay ServiceNow integration at no cost.

How to connect ServiceNow to Clay for scheduled syncs?

To sync ServiceNow with Clay on a scheduled basis, Albato offers flexible scheduling options for your integrations. Whether you need data synchronization or workflow triggers at specific times, days of the week, or custom intervals, you can achieve this easily using API triggers. Simply configure the “Set Schedule” option to define the desired frequency—hourly, on specific weekdays, on selected days of the month, or through a fully customized schedule. Additionally, Albato provides the Scheduled Trigger, which allows you to activate your scenario according to your personalized timetable. This makes Clay integration with ServiceNow seamless and tailored to your specific needs.

Does Clay integrate with ServiceNow in real time?

Yes, Clay integrates with ServiceNow in real time using Albato's flexible trigger system. This system supports two types of triggers: Webhook Triggers and API Triggers.
Webhook Triggers: These triggers activate your Clay integration with ServiceNow instantly when a specified event occurs in the source application. They enable immediate data transfer and real-time synchronization between your applications.
API Triggers: These triggers poll your system for new events at regular intervals—every 15 minutes, 10 minutes, or as frequently as every minute, depending on your subscription plan. While not instantaneous, they provide near real-time Clay and ServiceNow integration.
You can identify the type of trigger by specific icons during the automation setup process in Albato. This allows you to choose the most suitable method for your ServiceNow integration with Clay, ensuring your workflows operate according to your requirements.

How to connect Clay to ServiceNow?

Setting up an integration between Clay and ServiceNow on Albato is simple and requires no technical skills. Just follow these steps:

Log in to your Albato account. If you don’t have one yet, sign up — it's quick and easy.
Go to the Integrations section and select Clay and ServiceNow from the list of available apps.
Choose triggers and actions. You’ll need to define an event in Clay (the trigger) that will cause an action in ServiceNow, such as sending data or creating an entry.
Map the fields. Use Albato’s data mapping tool to match specific fields between Clay and ServiceNow, ensuring accurate data transfer.

Once the integration is live, data will flow seamlessly between Clay and ServiceNow, automating your workflows and saving you time.

How to connect Clay to ServiceNow to sync historical data?

To sync Clay with ServiceNow and transfer historical data, Albato provides a dedicated Migration Mode. This feature allows you to retrieve and send data from past periods, unlike real-time synchronization, which triggers automation only for new events occurring after setup.
With Migration Mode, you can configure the transfer of data from any desired timeframe—whether for all historical records or through periodic migrations. To check if Migration Mode is available for your ServiceNow integration with Clay, log in to your Albato account, select the trigger event for your app, and look for the Migration Mode icon. If it's not visible or you need further clarification, feel free to contact our customer support team for assistance.

How to connect ServiceNow to Clay for two-way synchronization?

To integrate ServiceNow with Clay for two-way synchronization, Albato uses a system of triggers and actions. You can link Clay to ServiceNow by setting up two separate automations. The first automation sent data from Clay to ServiceNow. For instance, when a record is created or updated in Clay, the automation ensures the changes are reflected in ServiceNow. The second automation works in reverse, updating Clay when changes occur in ServiceNow.
To avoid infinite loops or duplicate updates, apply filters—such as updating only when specific data changes—and use unique record identifiers. This approach ensures seamless ServiceNow Clay integration and keeps your data consistent across both platforms.

Build your automation for free!

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Clay and ServiceNow integration

Clear pricing with no hidden fees

Efficient transaction management = lower costs

Move your historical data in just a few clicks

Talk to support that actually helps—fast

Trusted by 10,000+ teams around the world

Triggers and actions for ServiceNow and Clay integration

Get Data from Clay

New Record

Update Record

Send a Webhook to Clay

Create record

Custom API request

What users say about Albato

How to Connect Clay to ServiceNow

Connect Clay to ServiceNow

Build a workflow for your Clay and ServiceNow integration

Map your data

How does the integration with Clay and ServiceNow works in Albato?

ServiceNow integration with Clay

Clay

ServiceNow

Learn how to connect ServiceNow to Clay

How to Connect Clay to Albato

Frequently asked questions about Clay and ServiceNow Integration

Why is Albato the best alternative to Zapier for integrating Clay and ServiceNow?

Does Clay integrate with ServiceNow on the free plan?

How to connect ServiceNow to Clay for scheduled syncs?

Does Clay integrate with ServiceNow in real time?

How to connect Clay to ServiceNow?

How to connect Clay to ServiceNow to sync historical data?

How to connect ServiceNow to Clay for two-way synchronization?

Build your automation for free!