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Facebook and Salesforce integration

Q: Why is Albato the best alternative to Zapier for integrating Facebook and Salesforce?

Albato is the best alternative to Zapier because it’s about 30% cheaper, making it perfect for small businesses, startups, and entrepreneurs who want to save money on automation tools. Unlike other automation platforms, Albato has preserved its original no-code approach, so you don’t need any technical skills to set up automations between Facebook and Salesforce. It’s super easy to use, and you can create powerful workflows without the hassle.What really sets Albato apart is its excellent customer support — you get real people helping you, no matter which plan you’re on. So if you're looking for a more affordable, user-friendly solution for integrating Facebook and Salesforce, Albato is the way to go!

Build smart, no-code workflows with Facebook and Salesforce using triggers, actions, and AI logic—automate any process in minutes.

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Clear pricing with no hidden fees

Efficient transaction management = lower costs

Move your historical data in just a few clicks

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Trusted by 10,000+ teams around the world

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Super easy platform for automations. It's very easy to use. UX and UI is clean and not confusing as other similar apps.

David K.

Triggers and actions for Salesforce and Facebook integration

In Facebook and Salesforce integration triggers start workflows when something happens, while actions make changes in response.

Triggers 14

Lead Ad(Deprecated)

Triggers

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Ad expenses

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Delete record

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Update record

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Actions 25

Find ad by id

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Add users to custom audience

Actions

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Create a record

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Delete a record by ID

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What users say about Albato

Great Zapier Alternative. Albato has great potential and offers an incredibly generous deal right now.

Verified user

G2 reviews

A good alternative to zapier, make and IFTT. I like the prices they are really cheap compared to the other companies. The support team and the documentation is on point. The UI and the automations possible are what I love most about Albato.

Rida Z.

G2 reviews

Super easy platform for automations. It's very easy to use. UX and UI is clean and not confusing as other similar apps.

David K.

G2 reviews

A tool which is best fit for Automation newbie! The integration of Slack and Calendly has been a game-changer for our team, allowing us to efficiently close more deals.

Keith T.

G2 reviews

How to Connect Facebook to Salesforce

Create powerful Facebook integration with Salesforce in just a few simple steps.

STEP 1

Connect Facebook to Salesforce

Log in to Albato, select Facebook and Salesforce, and follow the quick setup steps—no coding required. Integrate Facebook with Salesforce with just a few clicks!

STEP 2

Build a workflow for your Facebook and Salesforce integration

Define what should happen in one app when something changes in the other. Create a seamless workflow that runs on autopilot.

Trigger

Actions

STEP 3

Map your data

Pick the fields you want to transfer between Facebook and Salesforce. Customize the data flow to match your process.

Synс data

Launch your integration!

Start your FREE 7-day trial to activate the Facebook + Salesforce integration and access all premium features.

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Albato streamlines the process of integrating Salesforce with Facebook, offering a powerful solution for businesses looking to leverage the best of CRM and social media advertising. Albato is a platform that simplifies the integration between apps, allowing users to automate workflows without the need for extensive technical knowledge. Through its automation builder, Albato enables the setting up of triggers—events that initiate an automation—and actions, which are the tasks executed in response to those triggers. An example of how Salesforce and Facebook integration works through Albato involves utilizing Facebook Lead Ads to enhance your Salesforce CRM capabilities. When a lead is captured via Facebook Lead Ads (trigger), this information can automatically be sent to Salesforce to create a new lead record (action). This seamless flow ensures that the leads generated from your Facebook advertising campaigns are instantly available in Salesforce for follow-up, nurturing, and conversion, without the need for manual data entry. By connecting Salesforce to Facebook through Albato, you can significantly improve your lead management process, ensuring a swift response to potential customers and enhancing the overall efficiency of your sales and marketing activities.

Salesforce integration with Facebook

Facebook

Harness the power of Facebook integration via Albato to connect your Facebook lead campaigns with over 1,000+ popular applications, streamlining your marketing and CRM processes. This integration enables businesses to automate the flow of leads from Facebook Lead Ads directly into CRM systems and marketing tools such as Sendinblue, Google Calendar, Zoho CRM, ActiveCampaign, Mailchimp, Pipedrive, Google Sheets, Slack, Salesforce, and Intercom. Utilize actions like adding users to custom audiences and sending offline events, coupled with triggers such as Lead Ads webhooks, to enhance your Facebook advertising strategy. With Albato's API, integrating Facebook leads into your CRM and marketing platforms becomes effortless, ensuring that no lead is left behind and every ad spend is optimized for maximum ROI.

Salesforce

Leverage Albato to integrate Salesforce with over 1,000+ popular applications, unlocking a world of automation and connectivity. Salesforce, a leader in customer relationship management, seamlessly integrates with tools like ActiveCampaign, Acuity Scheduling, Xero, WooCommerce, Google Calendar, Zoom, Stripe, Typeform, Google Drive, QuickBooks Online, Google Sheets, Shopify, Zendesk, WordPress, Sendinblue, Webflow, Webhook, Slack, and Squarespace through Albato's robust API. This integration facilitates actions such as submitting records for approval, creating leads, accounts, opportunities, and contacts, as well as searching and updating records. With triggers for new leads, contacts, opportunities, accounts, and updates, Salesforce integration via Albato enhances your sales and marketing automation, ensuring your business stays connected and operates efficiently.

Learn how to connect Salesforce to Facebook

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Frequently asked questions about Facebook and Salesforce Integration

Why is Albato the best alternative to Zapier for integrating Facebook and Salesforce?

Albato is the best alternative to Zapier because it’s about 30% cheaper, making it perfect for small businesses, startups, and entrepreneurs who want to save money on automation tools. Unlike other automation platforms, Albato has preserved its original no-code approach, so you don’t need any technical skills to set up automations between Facebook and Salesforce. It’s super easy to use, and you can create powerful workflows without the hassle.

What really sets Albato apart is its excellent customer support — you get real people helping you, no matter which plan you’re on. So if you're looking for a more affordable, user-friendly solution for integrating Facebook and Salesforce, Albato is the way to go!

Does Facebook integrate with Salesforce on the free plan?

Yes, you can integrate Facebook with Salesforce using Albato's free plan. Upon registration, you receive a 7-day trial with full access to all features, allowing you to set up and test your Salesforce and Facebook integration without limitations. After the trial, the free plan provides 100 transactions and up to 5 active automations, enabling you to maintain your Facebook Salesforce integration at no cost.

How to connect Salesforce to Facebook for scheduled syncs?

To sync Salesforce with Facebook on a scheduled basis, Albato offers flexible scheduling options for your integrations. Whether you need data synchronization or workflow triggers at specific times, days of the week, or custom intervals, you can achieve this easily using API triggers. Simply configure the “Set Schedule” option to define the desired frequency—hourly, on specific weekdays, on selected days of the month, or through a fully customized schedule. Additionally, Albato provides the Scheduled Trigger, which allows you to activate your scenario according to your personalized timetable. This makes Facebook integration with Salesforce seamless and tailored to your specific needs.

Does Facebook integrate with Salesforce in real time?

Yes, Facebook integrates with Salesforce in real time using Albato's flexible trigger system. This system supports two types of triggers: Webhook Triggers and API Triggers.
Webhook Triggers: These triggers activate your Facebook integration with Salesforce instantly when a specified event occurs in the source application. They enable immediate data transfer and real-time synchronization between your applications.
API Triggers: These triggers poll your system for new events at regular intervals—every 15 minutes, 10 minutes, or as frequently as every minute, depending on your subscription plan. While not instantaneous, they provide near real-time Facebook and Salesforce integration.
You can identify the type of trigger by specific icons during the automation setup process in Albato. This allows you to choose the most suitable method for your Salesforce integration with Facebook, ensuring your workflows operate according to your requirements.

How to connect Facebook to Salesforce?

Setting up an integration between Facebook and Salesforce on Albato is simple and requires no technical skills. Just follow these steps:

Log in to your Albato account. If you don’t have one yet, sign up — it's quick and easy.
Go to the Integrations section and select Facebook and Salesforce from the list of available apps.
Choose triggers and actions. You’ll need to define an event in Facebook (the trigger) that will cause an action in Salesforce, such as sending data or creating an entry.
Map the fields. Use Albato’s data mapping tool to match specific fields between Facebook and Salesforce, ensuring accurate data transfer.

Once the integration is live, data will flow seamlessly between Facebook and Salesforce, automating your workflows and saving you time.

How to connect Facebook to Salesforce to sync historical data?

To sync Facebook with Salesforce and transfer historical data, Albato provides a dedicated Migration Mode. This feature allows you to retrieve and send data from past periods, unlike real-time synchronization, which triggers automation only for new events occurring after setup.
With Migration Mode, you can configure the transfer of data from any desired timeframe—whether for all historical records or through periodic migrations. To check if Migration Mode is available for your Salesforce integration with Facebook, log in to your Albato account, select the trigger event for your app, and look for the Migration Mode icon. If it's not visible or you need further clarification, feel free to contact our customer support team for assistance.

How to connect Salesforce to Facebook for two-way synchronization?

To integrate Salesforce with Facebook for two-way synchronization, Albato uses a system of triggers and actions. You can link Facebook to Salesforce by setting up two separate automations. The first automation sent data from Facebook to Salesforce. For instance, when a record is created or updated in Facebook, the automation ensures the changes are reflected in Salesforce. The second automation works in reverse, updating Facebook when changes occur in Salesforce.
To avoid infinite loops or duplicate updates, apply filters—such as updating only when specific data changes—and use unique record identifiers. This approach ensures seamless Salesforce Facebook integration and keeps your data consistent across both platforms.

Build your automation for free!

Get started

Facebook and Salesforce integration

Clear pricing with no hidden fees

Efficient transaction management = lower costs

Move your historical data in just a few clicks

Talk to support that actually helps—fast

Trusted by 10,000+ teams around the world

Triggers and actions for Salesforce and Facebook integration

Lead Ad(Deprecated)

Ad expenses

Delete record

Update record

Find ad by id

Add users to custom audience

Create a record

Delete a record by ID

What users say about Albato

How to Connect Facebook to Salesforce

Connect Facebook to Salesforce

Build a workflow for your Facebook and Salesforce integration

Map your data

How does the integration with Facebook and Salesforce works in Albato?

Salesforce integration with Facebook

Facebook

Salesforce

Learn how to connect Salesforce to Facebook

How to Check if a Contact Already Exists in ManyChat

Frequently asked questions about Facebook and Salesforce Integration

Why is Albato the best alternative to Zapier for integrating Facebook and Salesforce?

Does Facebook integrate with Salesforce on the free plan?

How to connect Salesforce to Facebook for scheduled syncs?

Does Facebook integrate with Salesforce in real time?

How to connect Facebook to Salesforce?

How to connect Facebook to Salesforce to sync historical data?

How to connect Salesforce to Facebook for two-way synchronization?

Build your automation for free!