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Google Ads and Google Play integration

Q: Why is Albato the best alternative to Zapier for integrating Google Ads and Google Play?

Albato is the best alternative to Zapier because it’s about 30% cheaper, making it perfect for small businesses, startups, and entrepreneurs who want to save money on automation tools. Unlike other automation platforms, Albato has preserved its original no-code approach, so you don’t need any technical skills to set up automations between Google Ads and Google Play. It’s super easy to use, and you can create powerful workflows without the hassle.What really sets Albato apart is its excellent customer support — you get real people helping you, no matter which plan you’re on. So if you're looking for a more affordable, user-friendly solution for integrating Google Ads and Google Play, Albato is the way to go!

Build smart, no-code workflows with Google Ads and Google Play using triggers, actions, and AI logic—automate any process in minutes.

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Move your historical data in just a few clicks

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Super easy platform for automations. It's very easy to use. UX and UI is clean and not confusing as other similar apps.

David K.

Triggers and actions for Google Play and Google Ads integration

In Google Ads and Google Play integration triggers start workflows when something happens, while actions make changes in response.

Triggers 3

Lead form extensions

Triggers

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Ad expenses

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New reviews

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Actions 4

Send offline conversions

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Add users to custom audience

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Reply to feedback

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Custom API request

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What users say about Albato

Great Zapier Alternative. Albato has great potential and offers an incredibly generous deal right now.

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G2 reviews

A good alternative to zapier, make and IFTT. I like the prices they are really cheap compared to the other companies. The support team and the documentation is on point. The UI and the automations possible are what I love most about Albato.

Rida Z.

G2 reviews

Super easy platform for automations. It's very easy to use. UX and UI is clean and not confusing as other similar apps.

David K.

G2 reviews

A tool which is best fit for Automation newbie! The integration of Slack and Calendly has been a game-changer for our team, allowing us to efficiently close more deals.

Keith T.

G2 reviews

How to Connect Google Ads to Google Play

Create powerful Google Ads integration with Google Play in just a few simple steps.

STEP 1

Connect Google Ads to Google Play

Log in to Albato, select Google Ads and Google Play, and follow the quick setup steps—no coding required. Integrate Google Ads with Google Play with just a few clicks!

STEP 2

Build a workflow for your Google Ads and Google Play integration

Define what should happen in one app when something changes in the other. Create a seamless workflow that runs on autopilot.

Trigger

Actions

STEP 3

Map your data

Pick the fields you want to transfer between Google Ads and Google Play. Customize the data flow to match your process.

Synс data

Launch your integration!

Start your FREE 7-day trial to activate the Google Ads + Google Play integration and access all premium features.

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Albato makes integrating Google Ads with Google Play straightforward and efficient, connecting these platforms to enhance your digital strategy. Albato is a platform that simplifies the automation and integration process, allowing users to easily connect various applications. Its automation builder is designed for ease of use, enabling anyone to set up triggers and actions that automate tasks between apps, no technical expertise required. In the context of Albato, triggers are the events that start an automation, and actions are the tasks performed as a result. This framework allows for the creation of automated processes that save time and ensure consistency across your applications. As an example of integration through Albato, you could set up a process where a new review on Google Play (trigger) activates an action in Google Ads, such as adding users who left positive feedback to a custom audience. This ensures that your marketing efforts are targeted and personalized, improving the effectiveness of your campaigns and enhancing user engagement. With Albato, connecting Google Ads to Google Play becomes a straightforward task, enabling you to leverage the strengths of both platforms seamlessly.

Google Play integration with Google Ads

Google Ads

Unlock the full potential of your advertising efforts by integrating Google Ads with Albato, enabling connections to over 1,000+ popular applications, including ActiveCampaign. This powerful integration allows you to automate crucial advertising actions like adding users to custom audiences and sending offline conversions directly through Google Ads' API. Seamlessly connect your Google Ads account to ActiveCampaign to enhance lead nurturing and follow-up strategies based on triggers such as ad expenses and lead form extensions. With Albato, streamline your workflow, ensuring your advertising and marketing efforts are perfectly synchronized for maximum impact and efficiency.

Google Play

Leverage Albato to integrate Google Play with over 1,000+ popular applications, creating a streamlined workflow that enhances your digital distribution strategy. With Albato's robust API, you can effortlessly connect Google Play to platforms like Salesforce and Zendesk. Automate actions such as replying to feedback directly within Google Play whenever new reviews are posted. This integration not only simplifies the management of app reviews but also ensures timely responses, fostering positive customer relationships. By integrating Google Play with key applications, you unlock a seamless flow of information and enhance your app’s presence and performance on the digital marketplace.

Learn how to connect Google Play to Google Ads

Google Ads

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Frequently asked questions about Google Ads and Google Play Integration

Why is Albato the best alternative to Zapier for integrating Google Ads and Google Play?

Albato is the best alternative to Zapier because it’s about 30% cheaper, making it perfect for small businesses, startups, and entrepreneurs who want to save money on automation tools. Unlike other automation platforms, Albato has preserved its original no-code approach, so you don’t need any technical skills to set up automations between Google Ads and Google Play. It’s super easy to use, and you can create powerful workflows without the hassle.

What really sets Albato apart is its excellent customer support — you get real people helping you, no matter which plan you’re on. So if you're looking for a more affordable, user-friendly solution for integrating Google Ads and Google Play, Albato is the way to go!

Does Google Ads integrate with Google Play on the free plan?

Yes, you can integrate Google Ads with Google Play using Albato's free plan. Upon registration, you receive a 7-day trial with full access to all features, allowing you to set up and test your Google Play and Google Ads integration without limitations. After the trial, the free plan provides 100 transactions and up to 5 active automations, enabling you to maintain your Google Ads Google Play integration at no cost.

How to connect Google Play to Google Ads for scheduled syncs?

To sync Google Play with Google Ads on a scheduled basis, Albato offers flexible scheduling options for your integrations. Whether you need data synchronization or workflow triggers at specific times, days of the week, or custom intervals, you can achieve this easily using API triggers. Simply configure the “Set Schedule” option to define the desired frequency—hourly, on specific weekdays, on selected days of the month, or through a fully customized schedule. Additionally, Albato provides the Scheduled Trigger, which allows you to activate your scenario according to your personalized timetable. This makes Google Ads integration with Google Play seamless and tailored to your specific needs.

Does Google Ads integrate with Google Play in real time?

Yes, Google Ads integrates with Google Play in real time using Albato's flexible trigger system. This system supports two types of triggers: Webhook Triggers and API Triggers.
Webhook Triggers: These triggers activate your Google Ads integration with Google Play instantly when a specified event occurs in the source application. They enable immediate data transfer and real-time synchronization between your applications.
API Triggers: These triggers poll your system for new events at regular intervals—every 15 minutes, 10 minutes, or as frequently as every minute, depending on your subscription plan. While not instantaneous, they provide near real-time Google Ads and Google Play integration.
You can identify the type of trigger by specific icons during the automation setup process in Albato. This allows you to choose the most suitable method for your Google Play integration with Google Ads, ensuring your workflows operate according to your requirements.

How to connect Google Ads to Google Play?

Setting up an integration between Google Ads and Google Play on Albato is simple and requires no technical skills. Just follow these steps:

Log in to your Albato account. If you don’t have one yet, sign up — it's quick and easy.
Go to the Integrations section and select Google Ads and Google Play from the list of available apps.
Choose triggers and actions. You’ll need to define an event in Google Ads (the trigger) that will cause an action in Google Play, such as sending data or creating an entry.
Map the fields. Use Albato’s data mapping tool to match specific fields between Google Ads and Google Play, ensuring accurate data transfer.

Once the integration is live, data will flow seamlessly between Google Ads and Google Play, automating your workflows and saving you time.

How to connect Google Ads to Google Play to sync historical data?

To sync Google Ads with Google Play and transfer historical data, Albato provides a dedicated Migration Mode. This feature allows you to retrieve and send data from past periods, unlike real-time synchronization, which triggers automation only for new events occurring after setup.
With Migration Mode, you can configure the transfer of data from any desired timeframe—whether for all historical records or through periodic migrations. To check if Migration Mode is available for your Google Play integration with Google Ads, log in to your Albato account, select the trigger event for your app, and look for the Migration Mode icon. If it's not visible or you need further clarification, feel free to contact our customer support team for assistance.

How to connect Google Play to Google Ads for two-way synchronization?

To integrate Google Play with Google Ads for two-way synchronization, Albato uses a system of triggers and actions. You can link Google Ads to Google Play by setting up two separate automations. The first automation sent data from Google Ads to Google Play. For instance, when a record is created or updated in Google Ads, the automation ensures the changes are reflected in Google Play. The second automation works in reverse, updating Google Ads when changes occur in Google Play.
To avoid infinite loops or duplicate updates, apply filters—such as updating only when specific data changes—and use unique record identifiers. This approach ensures seamless Google Play Google Ads integration and keeps your data consistent across both platforms.

Build your automation for free!

Get started

Google Ads and Google Play integration

Clear pricing with no hidden fees

Efficient transaction management = lower costs

Move your historical data in just a few clicks

Talk to support that actually helps—fast

Trusted by 10,000+ teams around the world

Triggers and actions for Google Play and Google Ads integration

Lead form extensions

Ad expenses

New reviews

Send offline conversions

Add users to custom audience

Reply to feedback

Custom API request

What users say about Albato

How to Connect Google Ads to Google Play

Connect Google Ads to Google Play

Build a workflow for your Google Ads and Google Play integration

Map your data

How does the integration with Google Ads and Google Play works in Albato?

Google Play integration with Google Ads

Google Ads

Google Play

Learn how to connect Google Play to Google Ads

Google Ads: How to track offline conversions

How to Connect Google Play to Albato

Automated Brand Mention Tracking

Frequently asked questions about Google Ads and Google Play Integration

Why is Albato the best alternative to Zapier for integrating Google Ads and Google Play?

Does Google Ads integrate with Google Play on the free plan?

How to connect Google Play to Google Ads for scheduled syncs?

Does Google Ads integrate with Google Play in real time?

How to connect Google Ads to Google Play?

How to connect Google Ads to Google Play to sync historical data?

How to connect Google Play to Google Ads for two-way synchronization?

Build your automation for free!