Criteo and Kommo integration

Integrating Criteo with Kommo through Albato streamlines the process of managing online advertising and customer relationship management, providing a seamless connection between your marketing efforts and sales workflow. For instance, when a new lead is created in Kommo (trigger from Kommo), you can automatically upload a custom audience to Criteo (action from Criteo). This allows marketers to leverage the latest customer data for targeted advertising campaigns, ensuring freshness and relevance in audience targeting. In another scenario, when a lead's status is updated in Kommo (trigger from Kommo), this can trigger a specific response by creating a new task in Kommo (action from Kommo) to follow up on the lead's updated standing. This integration enhances your team's ability to act with urgency and precision while maintaining a tight feedback loop between leads and marketing campaigns. Overall, this combination of Criteo and Kommo not only leads to efficient workflows but also maximizes the potential of your advertising investments by keeping your sales team aligned with lead developments.