5 Practical Use Cases of Grok AI

Grok AI Use Cases: Gmail, WhatsApp, CRM & More
By Julia Gavrilova ·
8/28/2025
·
5 min. read

In this article

Grok is an AI chatbot that helps users connect everyday apps and services with powerful workflows. By combining natural language understanding with app integrations, Grok makes it easier to automate tasks, save time, and improve productivity.

In this article, we’ll explore real-world use cases of Grok, especially when integrated with popular tools like Gmail, WhatsApp, CRM systems, and Google Home.

 

The possibilities of Grok

Grok is a large language model that can be used as a virtual assistant. It helps to accomplish routine tasks such as:

  • Answer questions using up-to-date information.

  • Summarize emails, documents, or chat logs.

  • Generate text for reports, posts, or customer replies.

  • Trigger actions based on real-time events.

  • Pull data from your CRM, email, or helpdesk system.

This makes it useful for teams in sales, marketing, support, and operations. For example, you can set up Grok to:

  • Read new emails from clients or partners in Gmail and summarize them.

  • Monitor WhatsApp messages and send auto-replies if this is where you do business.

  • Update CRM records automatically based on incoming messages, without manual copy-pasting.

  • Alert your team when a key action is taken in another app.

 

Real use cases for Grok + Albato

Here you will find some examples of automations that you can set up using Albato and Grok to help you streamline your operations.

1. Connect Grok AI to Gmail

One of the most common Grok AI integrations is with Gmail.

Use case: You have a conversation with Grok (via chat or prompt), and want to share a summary or take action. You can set up an automation that sends an email directly from Grok to a Gmail contact:

  • After Grok analyzes a customer support query, it automatically sends an update to your team via Gmail.

  • Grok summarizes a meeting note, then emails it to your manager.

Benefits:

  • No manual copy-pasting.

  • Speeds up internal and external communication.

  • Keeps records of AI-generated insights.

 
GmailGrokGoogle Sheets

Summarize new incoming emails with Grok and log to Google Sheets

Gmail + Grok + Google Sheets

Try it now
 
GmailGrokGmail

Draft reply to new emails with Grok and send via Gmail

Gmail + Grok + Gmail

Try it now
 
ScheduleGrokGmail

Use Grok to run hourly checks for trending content online and send via email

Schedule + Grok + Gmail

Try it now
 

2. Grok to WhatsApp integration

You can also send messages from Grok to WhatsApp, perfect for mobile updates and alerts.

Use case: When Grok detects a trigger or generates a report, it can notify someone via WhatsApp using platforms like Albato:

  • Get an instant WhatsApp message when a lead is marked as “hot” in your CRM.

  • Receive daily reports or reminders on your mobile device.

Benefits:

  • Real-time updates.

  • Mobile-friendly.

  • Great for team alerts and client communication.

 
WhatsAppGrokGoogle Sheets

Summarize customer WhatsApp messages with Grok and log to Google Sheets

WhatsApp + Grok + Google Sheets

Try it now
 
WhatsAppGrokWhatsApp

Draft automated replies to incoming WhatsApp messages with Grok and send via WhatsApp

WhatsApp + Grok + WhatsApp

Try it now
 
WhatsAppGrokHubSpot

Extract order details from WhatsApp messages with Grok and create records in HubSpot

WhatsApp + Grok + HubSpot

Try it now
 

3. Use Grok AI to query CRM data

With the right setup, Grok can connect to your CRM and answer questions based on live data.

Use case: Instead of manually checking your CRM, you ask Grok, “What’s the status of lead John Doe?” and it pulls the answer directly:

  • Use a no-code platform like Albato to link your CRM with Grok.

  • Set up workflows that let Grok query, update, or analyze CRM records.

Benefits:

  • Faster decision-making.

  • Reduces time spent digging into data.

  • Makes CRM data more accessible.

 
HubSpotGrokGmail

Query HubSpot deal data with Grok and send results to Gmail

HubSpot + Grok + Gmail

Try it now
 
PipedriveGrokGoogle Sheets

Query Pipedrive contact data with Grok and log to Google Sheets

Pipedrive + Grok + Google Sheets

Try it now
 

4. Connect Grok to Google Home

Want to turn Grok’s responses into voice alerts? You can connect it with Google Home.

Use case: After Grok completes a task or detects an event, it triggers an announcement through Google Home.

Example:

  • “Reminder: Your sales report is ready.”

  • “Team meeting starts in 15 minutes.”

Benefits:

  • Hands-free notifications.

  • Useful for home offices or team spaces.

  • Adds a real-time audio layer to automation.

Albato doesn’t list Google Home as a supported app, so a direct Grok + Google Home connection isn’t possible.

Summarize Gmail inbox with Grok and store in Google Sheets, which can be read aloud by Google Home routines.

Extract reminders from messages with Grok and create Google Calendar events for Google Home to notify.

5. Grok to Gmail (Advanced Use)

You can go a step further and use Grok to compose and send custom emails based on chat prompts — without leaving the platform.

Use case: After chatting with Grok, ask it to send a reply or proposal email to a client.

Example:

  • “Grok, send a follow-up to Jane about the project delay.”

  • Grok generates the email text and sends it via Gmail.

Benefits:

  • Save time writing routine emails.

  • Ensure consistent tone and formatting.

  • Stay focused within a single workflow.

 
GmailGrokGmail

Analyze sentiment of incoming Gmail messages with Grok and label emails accordingly

Gmail + Grok + Gmail

Try it now
 
GmailGrokGoogle Tasks

Extract action items from Gmail messages with Grok and create tasks in Google Tasks

Gmail + Grok + Google Tasks

Try it now
 
 

Getting started with Grok + Albato

To try these Grok automation examples, you’ll need to register on the Albato platform.

With Albato, you can:

  • Connect Grok AI to Gmail, WhatsApp, CRM, Google Home, and more.

  • Build no-code workflows in minutes.

  • Test and customize automations for your needs.

More on how to connect Grok to Albato.

 

Summing up

These five use cases of Grok show how powerful AI can be when combined with everyday tools. Whether you want to send smarter emails, get alerts on WhatsApp, or automate CRM queries, Grok offers a flexible and scalable solution.

Start exploring Grok AI workflows today and see how automation can simplify your work with Albato.


Julia Gavrilova
Julia Gavrilova
LinkedIn
Content Strategist at Albato
All articles by the author
Writes about artificial intelligence, SaaS, and tech for 8+ years. In her free time, enjoys reading good books and trying out new foods.

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