Integrate Google Ads with Facebook Conversions API

Connect Google Ads to Facebook Conversions API with no code

Albato offers a straightforward solution for integrating the Facebook Conversions API with Google Ads, streamlining the process of tracking and optimizing your ad campaigns across both platforms. Albato is a versatile platform that simplifies the integration of various applications, making it easy to connect and automate workflows without requiring deep technical knowledge. Through its automation builder, Albato enables the setting up of triggers — events that start an automation — and actions, which are the tasks performed in response to those triggers. An example of how this integration can work is by utilizing Facebook's Conversions API to send event data to Google Ads. When a specific event is recorded on Facebook through the "Send event" action (such as a purchase or sign-up), this can trigger an action in Google Ads, like "Add users to custom audience" or "Send offline conversions." This ensures that your audience targeting in Google Ads is continually refined based on the conversion data received from Facebook, enabling more personalized and effective ad campaigns. This seamless connection between Facebook and Google Ads through Albato enhances your ability to maximize ad performance and ROI across both platforms.